Meta is Overhauling Its Software UI, Hiring Apple Designers to Make it More Appealing
In a bold move, Meta has snatched two top design talent away from tech giant Apple to revamp its software user interface. The company's goal is clear: make its AI-powered products more appealing and user-friendly.
The new hires are Alan Dye, formerly Apple's vice president of Human Interface Design, who will lead a new design studio within Meta's Reality Labs. Billy Sorrentino, a senior director on Apple's design team and former WIRED creative director, has also joined Meta's Reality Labs. The two designers bring with them expertise in crafting seamless interactions, which is crucial for Meta's AI-powered smart glasses.
Meta CEO Mark Zuckerberg believes that the new design studio will "bring together design, fashion, and technology to define the next generation of our products and experiences." This sentiment echoes the company's recent focus on its Ray-Ban smart glasses, which have become a huge success due in part to their stylish designs. The Meta smart glasses' frames were created by EssilorLuxottica, a partnership that has played a significant role in their popularity.
However, the new hires also signal that Meta is addressing its long-standing issue of inconsistent user interfaces across its platforms. "Meta has always been a software nightmare," tech analyst Anshel Sag says. "There's a lot of inconsistency across all of Meta's software platforms. If they want users to stay on their platform, they're going to have to fix the UI."
Dye and Sorrentino will likely bring their expertise in crafting user-friendly interactions to Meta's lineup of wearables, including VR headsets and smart glasses. Their new roles come as Meta continues to pour resources into its AI efforts and Reality Labs.
Interestingly, Apple is also undergoing some changes in response to the departure of Dye and Sorrentino. The company has reportedly replaced Dye with Stephen Lemay, an Apple UI designer, highlighting the ongoing competition between tech giants for top talent.
With Dye and Sorrentino on board, Meta is well-positioned to overhaul its software UI and create more appealing products that will compete with Apple's offerings in the wearables market.
In a bold move, Meta has snatched two top design talent away from tech giant Apple to revamp its software user interface. The company's goal is clear: make its AI-powered products more appealing and user-friendly.
The new hires are Alan Dye, formerly Apple's vice president of Human Interface Design, who will lead a new design studio within Meta's Reality Labs. Billy Sorrentino, a senior director on Apple's design team and former WIRED creative director, has also joined Meta's Reality Labs. The two designers bring with them expertise in crafting seamless interactions, which is crucial for Meta's AI-powered smart glasses.
Meta CEO Mark Zuckerberg believes that the new design studio will "bring together design, fashion, and technology to define the next generation of our products and experiences." This sentiment echoes the company's recent focus on its Ray-Ban smart glasses, which have become a huge success due in part to their stylish designs. The Meta smart glasses' frames were created by EssilorLuxottica, a partnership that has played a significant role in their popularity.
However, the new hires also signal that Meta is addressing its long-standing issue of inconsistent user interfaces across its platforms. "Meta has always been a software nightmare," tech analyst Anshel Sag says. "There's a lot of inconsistency across all of Meta's software platforms. If they want users to stay on their platform, they're going to have to fix the UI."
Dye and Sorrentino will likely bring their expertise in crafting user-friendly interactions to Meta's lineup of wearables, including VR headsets and smart glasses. Their new roles come as Meta continues to pour resources into its AI efforts and Reality Labs.
Interestingly, Apple is also undergoing some changes in response to the departure of Dye and Sorrentino. The company has reportedly replaced Dye with Stephen Lemay, an Apple UI designer, highlighting the ongoing competition between tech giants for top talent.
With Dye and Sorrentino on board, Meta is well-positioned to overhaul its software UI and create more appealing products that will compete with Apple's offerings in the wearables market.