AMD CEO Lisa Su has dismissed concerns about an AI bubble, stating that the industry is not overhyped and will continue to grow. When asked by WIRED senior writer Lauren Goode if she believed the tech industry was in an AI bubble, Su emphatically said "no". From her perspective, the need for more computing power for AI is real, and companies like AMD will be required to produce large quantities of chips to meet this demand.
Su's confidence in the growth of the AI industry is rooted in its vast potential. She believes that while current models are impressive, future ones will be even better. There is no reason not to push this technology forward, Su said. With AI on the horizon, AMD is preparing itself by investing heavily in data centers and increasing production of chips designed specifically for artificial intelligence.
However, challenges lie ahead, particularly regarding the construction of these data centers and getting AMD's chips into the hands of as many customers as possible. The company has faced hurdles, including US export restrictions that will cost it approximately $800 million due to halted sales of certain chip models to China.
Despite potential difficulties, Su remains optimistic about AMD's prospects in the AI market. Her focus is on innovation and speed rather than competing with industry giants like Nvidia or Google/Amazon. As long as she can ensure her company stays ahead in this area, Su is confident that they will thrive in the rapidly evolving world of artificial intelligence.
While Su acknowledges concerns about competition from larger players in the tech space, she remains resolute in her commitment to innovation and pushing forward with AI development.
Su's confidence in the growth of the AI industry is rooted in its vast potential. She believes that while current models are impressive, future ones will be even better. There is no reason not to push this technology forward, Su said. With AI on the horizon, AMD is preparing itself by investing heavily in data centers and increasing production of chips designed specifically for artificial intelligence.
However, challenges lie ahead, particularly regarding the construction of these data centers and getting AMD's chips into the hands of as many customers as possible. The company has faced hurdles, including US export restrictions that will cost it approximately $800 million due to halted sales of certain chip models to China.
Despite potential difficulties, Su remains optimistic about AMD's prospects in the AI market. Her focus is on innovation and speed rather than competing with industry giants like Nvidia or Google/Amazon. As long as she can ensure her company stays ahead in this area, Su is confident that they will thrive in the rapidly evolving world of artificial intelligence.
While Su acknowledges concerns about competition from larger players in the tech space, she remains resolute in her commitment to innovation and pushing forward with AI development.