Brits are queuing up like bank customers at their local pub, leaving landlords baffled. This quirky phenomenon has left many wondering why people have suddenly taken to lining up single-file behind each other before ordering a pint, akin to waiting for border control.
"I'm not sure what else we can do," admitted Paul Loebenberg of his taproom in north-west London. "We've tried everything." His bar, Wolfpack, has seen an alarming rise in customers forming these peculiar queues, disrupting the traditional pub experience where patrons simply walk up and order at their leisure.
Loebenberg's staff have had to intervene to free customers from the lines, sending them over to the bar to get served. "We've trained our guys to say: 'Please come forward, don't queue,'" he explained, frustrated by the trend. Despite efforts to adapt, there is no logical explanation for this sudden shift in pub etiquette.
Jess Riley of Wylam Brewery in Newcastle agrees that the queueing epidemic began post-pandemic. "I think it was around 2020 when people started getting really into single-file lines," she said. Her massive bar has multiple points of service, but customers still insist on queuing, much to her bar staff's dismay.
"I've argued with customers who refuse to budge from the queue because they think it's unfair," Riley confessed. "But I just say: 'The whole bar is empty; why are you standing there when there's all this space?'"
Professor John Drury of the University of Sussex believes that changes in public attitudes since the pandemic have led to a normalization of queuing behavior. He argues that adding an element of fairness to the traditional pub experience has become desirable, even if it sometimes makes no logical sense.
"Norms are neither rational nor irrational," he explained. "A norm means not only something people generally do but also what they think is right in their group." Social pressure dictates conformity, making queuing at the bar an unwelcome phenomenon for those who resist.
Even though data shows that waiting times don't decrease when queueing up, some patrons still prefer this approach, convinced they're waiting just as long as the person in front of them.
"I'm not sure what else we can do," admitted Paul Loebenberg of his taproom in north-west London. "We've tried everything." His bar, Wolfpack, has seen an alarming rise in customers forming these peculiar queues, disrupting the traditional pub experience where patrons simply walk up and order at their leisure.
Loebenberg's staff have had to intervene to free customers from the lines, sending them over to the bar to get served. "We've trained our guys to say: 'Please come forward, don't queue,'" he explained, frustrated by the trend. Despite efforts to adapt, there is no logical explanation for this sudden shift in pub etiquette.
Jess Riley of Wylam Brewery in Newcastle agrees that the queueing epidemic began post-pandemic. "I think it was around 2020 when people started getting really into single-file lines," she said. Her massive bar has multiple points of service, but customers still insist on queuing, much to her bar staff's dismay.
"I've argued with customers who refuse to budge from the queue because they think it's unfair," Riley confessed. "But I just say: 'The whole bar is empty; why are you standing there when there's all this space?'"
Professor John Drury of the University of Sussex believes that changes in public attitudes since the pandemic have led to a normalization of queuing behavior. He argues that adding an element of fairness to the traditional pub experience has become desirable, even if it sometimes makes no logical sense.
"Norms are neither rational nor irrational," he explained. "A norm means not only something people generally do but also what they think is right in their group." Social pressure dictates conformity, making queuing at the bar an unwelcome phenomenon for those who resist.
Even though data shows that waiting times don't decrease when queueing up, some patrons still prefer this approach, convinced they're waiting just as long as the person in front of them.