The Unlikely Champion: Norway's Secret to Success Lies Beyond Soccer Royalty Norway's approach to sports is fundamentally different from what Americans are used to.
While our culture reveres athleticism and excellence above all else, Norway's philosophy centers around the "Joy of Sport.
" This mindset isn't new; it has been a cornerstone of Norwegian athletic development for decades. The country's success can be attributed in part to its athletes' willingness to enjoy the process.