Google has taken its AI-driven search feature, AI Mode, to a new level by integrating Personal Intelligence, a tool that leverages user data from other Google apps to provide more tailored responses. This opt-in feature uses the Gemini 3 AI model to analyze your browsing history and interests, then uses that information to offer suggestions in Search.
For instance, if you're using AI Mode to browse clothes online and have previously made purchases from a particular brand, Google's Personal Intelligence can pull up recommendations for similar items or styles. Similarly, if you've booked flights through Gmail, the feature can suggest related clothing items based on your destination and season.
However, it's worth noting that Personal Intelligence isn't without its caveats. While Google claims not to train its models using data from your inbox or photo library, it does rely on prompts and AI Mode responses to learn more about you. As a result, the feature may occasionally provide inaccurate recommendations due to a lack of context or flawed connections between separate topics.
For now, Personal Intelligence is an experimental feature being rolled out in Google's Labs today, with AI Pro and Ultra subscribers in the US β who use English β gaining automatic access to it. This means they can connect AI Mode to Gmail and Google Photos, although only for personal accounts, not Workspace accounts just yet.
For instance, if you're using AI Mode to browse clothes online and have previously made purchases from a particular brand, Google's Personal Intelligence can pull up recommendations for similar items or styles. Similarly, if you've booked flights through Gmail, the feature can suggest related clothing items based on your destination and season.
However, it's worth noting that Personal Intelligence isn't without its caveats. While Google claims not to train its models using data from your inbox or photo library, it does rely on prompts and AI Mode responses to learn more about you. As a result, the feature may occasionally provide inaccurate recommendations due to a lack of context or flawed connections between separate topics.
For now, Personal Intelligence is an experimental feature being rolled out in Google's Labs today, with AI Pro and Ultra subscribers in the US β who use English β gaining automatic access to it. This means they can connect AI Mode to Gmail and Google Photos, although only for personal accounts, not Workspace accounts just yet.