The Art World's New Formula for Success: Collaboration Over Competition
A new model of gallery success has emerged, one that prioritizes collaboration over competition. The past year has seen several high-profile alliances between top-tier galleries and dealers, including a recent partnership between Pace, Emmanuel Di Donna, and David Schrader to serve top-tier clients.
At the forefront of this movement is a multigenerational exhibition at Jarvis Art, titled "Eruption," which brings together German Neo-Expressionist and Transavanguardia masters alongside younger artists. The collaboration was sparked by Max Werner, son of veteran dealer Michael Werner, and art advisor Lindsay Jarvis, who launched his own gallery late last year.
The two visionaries met five years ago at a party in SoHo, where they began discussing the current state of contemporary art. They identified threads of sensibility connecting modern practices to those of the 1980s, an era marked by social tension and division. The absence of museum exhibitions addressing these issues resonated with them.
The exhibition features works from Georg Baselitz, Ellen Berkenblit, Francesco Clemente, and Maria Lassnig, among others. Jarvis notes that there hasn't been a compelling exhibition that revisits Expressionism in a serious way. Werner agrees, pointing out the "imperialist" gallery model, which has proven financially unsustainable for most dealers.
Instead, they see a future where galleries collaborate across different circles, building cross-border business models rooted in collaboration with international peers rather than competition. This approach not only allows dealers to tap into new markets but also fosters a broader collector base.
Sharing everything, including costs and revenues, equally is key to the success of these collaborations. Werner emphasizes the importance of equal decision-making and valued "hard nos" – honest opinions that help improve the partnership.
The model is already being tested with future exhibitions, such as a solo show for Archie Rand, who appears in the current exhibition. Rand's work resists easy classification while retaining the neo-expressionist pulse of that era.
The formula for success lies not in the individual, but in the collective effort and shared vision between galleries and dealers. As Werner puts it, "It's very equal. And honestly, it's useful—if one of us has a hard no, that matters."
This new approach to gallery management represents a return to an earlier spirit of art dealing, where colleagues collaborated and supported each other. With the rise of mega-galleries, this collaborative model is poised to disrupt the status quo, offering a fresh perspective on how galleries can succeed in today's rapidly changing art market.
For Jarvis and Werner, "Eruption" marks a milestone in their collaboration, one that showcases the strategic effectiveness of international collaborations for multigenerational presentations. As they embark on future projects together, it remains to be seen whether this formula will become the new standard in gallery management – but one thing is certain: the art world's landscape has just gotten a lot more interesting.
A new model of gallery success has emerged, one that prioritizes collaboration over competition. The past year has seen several high-profile alliances between top-tier galleries and dealers, including a recent partnership between Pace, Emmanuel Di Donna, and David Schrader to serve top-tier clients.
At the forefront of this movement is a multigenerational exhibition at Jarvis Art, titled "Eruption," which brings together German Neo-Expressionist and Transavanguardia masters alongside younger artists. The collaboration was sparked by Max Werner, son of veteran dealer Michael Werner, and art advisor Lindsay Jarvis, who launched his own gallery late last year.
The two visionaries met five years ago at a party in SoHo, where they began discussing the current state of contemporary art. They identified threads of sensibility connecting modern practices to those of the 1980s, an era marked by social tension and division. The absence of museum exhibitions addressing these issues resonated with them.
The exhibition features works from Georg Baselitz, Ellen Berkenblit, Francesco Clemente, and Maria Lassnig, among others. Jarvis notes that there hasn't been a compelling exhibition that revisits Expressionism in a serious way. Werner agrees, pointing out the "imperialist" gallery model, which has proven financially unsustainable for most dealers.
Instead, they see a future where galleries collaborate across different circles, building cross-border business models rooted in collaboration with international peers rather than competition. This approach not only allows dealers to tap into new markets but also fosters a broader collector base.
Sharing everything, including costs and revenues, equally is key to the success of these collaborations. Werner emphasizes the importance of equal decision-making and valued "hard nos" – honest opinions that help improve the partnership.
The model is already being tested with future exhibitions, such as a solo show for Archie Rand, who appears in the current exhibition. Rand's work resists easy classification while retaining the neo-expressionist pulse of that era.
The formula for success lies not in the individual, but in the collective effort and shared vision between galleries and dealers. As Werner puts it, "It's very equal. And honestly, it's useful—if one of us has a hard no, that matters."
This new approach to gallery management represents a return to an earlier spirit of art dealing, where colleagues collaborated and supported each other. With the rise of mega-galleries, this collaborative model is poised to disrupt the status quo, offering a fresh perspective on how galleries can succeed in today's rapidly changing art market.
For Jarvis and Werner, "Eruption" marks a milestone in their collaboration, one that showcases the strategic effectiveness of international collaborations for multigenerational presentations. As they embark on future projects together, it remains to be seen whether this formula will become the new standard in gallery management – but one thing is certain: the art world's landscape has just gotten a lot more interesting.