The global shortage of RAM, a crucial component in modern computing devices, has taken a new turn. The chipmaker Nvidia has reportedly considered discontinuing its GeForce RTX 5070 Ti model due to the crippling effects of the supply crunch on its sales and profit margins.
As a result, manufacturers like Asus have begun to prioritize more profitable models by shifting production allocations from less lucrative GPUs. This decision is seen as a strategic move to maximize profits while maintaining profitability amidst the ongoing RAM shortage.
The price spikes are most pronounced in the GPU market, with prices for RTX 5070 Ti models exceeding $1,100 on Newegg, compared to around $600 for the higher-end RTX 5080 model. This shift is particularly evident in street prices, where RTX 5070 Tis are now being sold at a whopping 40-50% premium over their original MSRP.
In contrast, low-end and mid-range GPUs, such as the regular RTX 5070, Radeon RX 9070, and GeForce RTX 5060, continue to offer relatively more affordable options for consumers. However, even these lower-tier GPUs are seeing price increases of around $100-$200 over their original MSRP.
The RAM shortage has also started affecting SSD prices, with the availability of high-capacity models becoming increasingly scarce. Currently, top brands like Samsung and WD/SanDisk (whose branded versions are temporarily unavailable) have limited or no stock at major retailers, leading to dramatic price increases. Some 2TB drives are now selling for over $400, while others, such as the SiliconPower UD90, remain available for around $360.
Spinning hard drive prices are also rising gradually, with certain models increasing in value by up to $20-30 since last year's sales.
The ongoing RAM shortage and its ripple effects on other components will undoubtedly have a lasting impact on consumer markets. As manufacturers adapt to these supply chain challenges, it is essential for consumers to monitor pricing trends and consider their needs carefully before making any purchases.
As a result, manufacturers like Asus have begun to prioritize more profitable models by shifting production allocations from less lucrative GPUs. This decision is seen as a strategic move to maximize profits while maintaining profitability amidst the ongoing RAM shortage.
The price spikes are most pronounced in the GPU market, with prices for RTX 5070 Ti models exceeding $1,100 on Newegg, compared to around $600 for the higher-end RTX 5080 model. This shift is particularly evident in street prices, where RTX 5070 Tis are now being sold at a whopping 40-50% premium over their original MSRP.
In contrast, low-end and mid-range GPUs, such as the regular RTX 5070, Radeon RX 9070, and GeForce RTX 5060, continue to offer relatively more affordable options for consumers. However, even these lower-tier GPUs are seeing price increases of around $100-$200 over their original MSRP.
The RAM shortage has also started affecting SSD prices, with the availability of high-capacity models becoming increasingly scarce. Currently, top brands like Samsung and WD/SanDisk (whose branded versions are temporarily unavailable) have limited or no stock at major retailers, leading to dramatic price increases. Some 2TB drives are now selling for over $400, while others, such as the SiliconPower UD90, remain available for around $360.
Spinning hard drive prices are also rising gradually, with certain models increasing in value by up to $20-30 since last year's sales.
The ongoing RAM shortage and its ripple effects on other components will undoubtedly have a lasting impact on consumer markets. As manufacturers adapt to these supply chain challenges, it is essential for consumers to monitor pricing trends and consider their needs carefully before making any purchases.
like every component is affected, i was gonna buy a new gpu but now even those are pricey idk how theyre gonna make any money with the prices right now 
and its not just gpus either, ssds are seeing price hikes too which means storage will be another bottleneck for gaming rigs and other high-end devices 
plus spinning hard drives are on the rise too, like what do people use those things anymore? 
anyway, gotta stay vigilant and monitor prices if u wanna buy anything new in this mess 
people need to be super careful with their spending right now, it's not worth breaking the bank over some fancy graphics card or solid state drive 
, this just gets better and better... the RAM shortage is already killing prices, now Nvidia's gonna discontinue a model? Sounds like they're not even trying anymore 
. And of course, manufacturers are gonna prioritize profits over people, so we'll see more price hikes on everything else. I mean, who needs affordable GPUs anyway? It's not like anyone can afford them with these prices anyway 
. I mean, who can afford a $1,100 GPU on top of everything else? Not me, that's for sure 
, but seriously, this is a major headache for gamers and anyone who uses their rig for work or streaming.
IT'S LIKE THEY SAY - "YOU CAN'T BUY HAPPY" AND RIGHT NOW, PEOPLE CAN'T EVEN BUY A DECENT GRAPHICS CARD WITHOUT BREAKING THE BANK!!! 
I've been following the market 4eva & Nvidia discontinuing a popular model might actually be a good thing? 
. I mean, who doesn't love a good bargain, right? 
But seriously, it's crazy how quickly prices can go up due to supply chain issues. On one hand, it's not ideal for consumers, but at least it's making manufacturers think strategically about which products to prioritize 
️. Meanwhile, those of us who are looking for a new rig or just want to upgrade our gaming experience might have to get creative with our budget 
.
it makes me wonder, where does the line get drawn between innovation and exploitation? 
. 2TB drives are already over $400?!? That's like buying a brand new gaming PC lol. I'm not sure what's more surprising, the prices or how quickly they're rising. Manufacturers need to figure out a way to get these components in stock ASAP before people start looking for cheaper alternatives 
. The price of those GPUs are already insane and now they're gonna make it even harder for people to afford? Asus is just taking advantage of the situation and making more cash off the less popular models... greedy, if you ask me 
but lol now that im thinking about it, maybe nvidia should discontinue it lol price increases r getting crazy!! 
btw did u see the price jump on ssds?! like 2tb is now over $400?? thats insane!! 
. I just want to buy a decent gaming PC without breaking the bank 
At least their 2TB drives are affordable 
But yeah, it's just frustrating when these supply chain issues affect our wallets 
can't even get 2tb drives for under $400 anymore. 
. SSDs r gettin crazy expensive too