Sir Chris Hoy, a two-time Olympic gold medalist in track cycling, has found himself facing an even greater challenge than any of his competitors on the velodrome. Diagnosed with terminal stage four cancer, the 49-year-old Scot is now waging war against another opponent - the UK's prostate cancer screening program.
Hoy, known for his relentless dedication to his craft and unyielding attention to detail in his pursuit of victory, has realized that he can make a difference by using his platform to raise awareness about prostate cancer. According to Hoy, if more men were screened for prostate cancer, more lives could be saved. "We're failing these men if we don't do something proactive," he said.
The Scottish sportsman's approach to fighting cancer is reminiscent of his competitive days on the track. Focused and driven, Hoy has rallied a team of supporters, including psychologist Steve Peters, who helped him cope with the initial shock of his diagnosis. Peters' "pink elephant" technique, which involves acknowledging fears head-on, played a significant role in helping Hoy come to terms with his prognosis.
While some have criticized the UK's current prostate cancer screening program, saying it is not justified, Hoy disagrees. He argues that there are 10,000 men each year who discover they have incurable prostate cancer too late - a statistic he considers unacceptable. "I was quite astonished," he said. "I can't believe that the answer to this situation is to sit on your hands and do nothing."
Hoy's determination is unwavering, with his sights set firmly on raising awareness about prostate cancer and advocating for increased screening programs. Having already raised over Β£3m for cancer charities through his Tour de Four cycling event, he remains committed to pushing forward, even in the face of adversity.
"I'm still incredibly proud of it now and I look back with great fondness," Hoy said, reflecting on his Olympic career. "But this is something on an entirely different level."
Hoy, known for his relentless dedication to his craft and unyielding attention to detail in his pursuit of victory, has realized that he can make a difference by using his platform to raise awareness about prostate cancer. According to Hoy, if more men were screened for prostate cancer, more lives could be saved. "We're failing these men if we don't do something proactive," he said.
The Scottish sportsman's approach to fighting cancer is reminiscent of his competitive days on the track. Focused and driven, Hoy has rallied a team of supporters, including psychologist Steve Peters, who helped him cope with the initial shock of his diagnosis. Peters' "pink elephant" technique, which involves acknowledging fears head-on, played a significant role in helping Hoy come to terms with his prognosis.
While some have criticized the UK's current prostate cancer screening program, saying it is not justified, Hoy disagrees. He argues that there are 10,000 men each year who discover they have incurable prostate cancer too late - a statistic he considers unacceptable. "I was quite astonished," he said. "I can't believe that the answer to this situation is to sit on your hands and do nothing."
Hoy's determination is unwavering, with his sights set firmly on raising awareness about prostate cancer and advocating for increased screening programs. Having already raised over Β£3m for cancer charities through his Tour de Four cycling event, he remains committed to pushing forward, even in the face of adversity.
"I'm still incredibly proud of it now and I look back with great fondness," Hoy said, reflecting on his Olympic career. "But this is something on an entirely different level."