A Systemic Blindspot in Corporate Ladders
Companies are perpetuating a flawed system that rewards 'vibes' over results, hindering the promotion of top talent. Research reveals that women consistently outperform men in their current roles yet receive lower ratings for "potential," which ultimately leads to them being overlooked for advancement.
The issue lies not with women's confidence but rather with companies confusing potential with competence. Factors like "executive presence" and "gravitas" carry significant weight, masking bias and rewarding self-promotion over substance. Calibration meetings designed to standardize ratings can actually amplify this dynamic, as confident storytelling often trumps comparable results.
This 'broken rung' gap between men's and women's promotion rates not only limits careers but also affects competitiveness. A study analyzing promotion data from nearly 30,000 employees found that women labeled as having less potential went on to outperform male colleagues with identical ratings.
Moreover, the problem compounds in how feedback is delivered. Women's performance reviews disproportionately focus on personality traits and labels, such as "abrasive" or "too nice," rather than business impact. Men's reviews, by contrast, center on business outcomes and technical skills. This creates a vicious cycle where women must prove what they have already done to advance.
The solution lies in evidence-based advancement practices, which prioritize measurable competencies over intuition. Companies can fix the problem by defining potential concretely, auditing ratings that gate opportunity, replacing confidence tests with readiness trials, banning trait-only feedback in calibration, reframing the opportunity itself, and monitoring language.
By implementing these changes, companies can build deeper leadership benches, reduce flameouts among newly promoted managers, and shorten time-to-impact on critical work. It's not about coaching women to project more confidence but rather about stopping the systemic bias that mislabels high performers as lower potential. The fix is simple: raising the evidentiary bar for everyone.
As a business leader, it's crucial to acknowledge this blindspot and act on the data. By doing so, companies can create a fairer and more effective promotion system that rewards results-driven leaders rather than those who excel at projecting confidence.
Companies are perpetuating a flawed system that rewards 'vibes' over results, hindering the promotion of top talent. Research reveals that women consistently outperform men in their current roles yet receive lower ratings for "potential," which ultimately leads to them being overlooked for advancement.
The issue lies not with women's confidence but rather with companies confusing potential with competence. Factors like "executive presence" and "gravitas" carry significant weight, masking bias and rewarding self-promotion over substance. Calibration meetings designed to standardize ratings can actually amplify this dynamic, as confident storytelling often trumps comparable results.
This 'broken rung' gap between men's and women's promotion rates not only limits careers but also affects competitiveness. A study analyzing promotion data from nearly 30,000 employees found that women labeled as having less potential went on to outperform male colleagues with identical ratings.
Moreover, the problem compounds in how feedback is delivered. Women's performance reviews disproportionately focus on personality traits and labels, such as "abrasive" or "too nice," rather than business impact. Men's reviews, by contrast, center on business outcomes and technical skills. This creates a vicious cycle where women must prove what they have already done to advance.
The solution lies in evidence-based advancement practices, which prioritize measurable competencies over intuition. Companies can fix the problem by defining potential concretely, auditing ratings that gate opportunity, replacing confidence tests with readiness trials, banning trait-only feedback in calibration, reframing the opportunity itself, and monitoring language.
By implementing these changes, companies can build deeper leadership benches, reduce flameouts among newly promoted managers, and shorten time-to-impact on critical work. It's not about coaching women to project more confidence but rather about stopping the systemic bias that mislabels high performers as lower potential. The fix is simple: raising the evidentiary bar for everyone.
As a business leader, it's crucial to acknowledge this blindspot and act on the data. By doing so, companies can create a fairer and more effective promotion system that rewards results-driven leaders rather than those who excel at projecting confidence.