Walmart is set to bring Major League Soccer (MLS) fans together every Saturday with a new weekly marquee matchup, dubbed the Walmart Saturday Showdown. The initiative, announced in partnership with MLS, will spotlight one featured match each Saturday during the regular soccer season, providing an enhanced broadcast experience on Apple TV and MLS platforms.
The inaugural showdown slate features five weekend and early-season matchups, including high-profile matches like LAFC vs. Inter Miami CF and Real Salt Lake vs. Seattle Sounders FC. These games will be showcased with a unique "Shot on iPhone" view, which captures key moments using dynamic camera angles to highlight the speed, skill, and emotion of the game.
The Walmart Saturday Showdown events aim to improve access and foster a sense of community among fans by providing a consistent and shareable weekly matchday. According to William White, Walmart's chief marketing officer, the show is designed to connect more people with the league's most exciting matchups and support the traditions that make soccer culture so engaging.
Camilo Durana, MLS executive vice president, echoed this sentiment, stating that the launch of the Walmart Saturday Showdown exemplifies how the organization continues to create new experiences for fans through an occasion they can plan for every Saturday. With this initiative, MLS is committed to elevating its match weeks' most exciting storylines and inspiring a sense of community that will last throughout the 2026 season.
The FIFA World Cup, jointly hosted by 16 cities β 11 in the United States, three in Mexico, and two in Canada β is set to take place from June 11 to July 19, 2026. With the Walmart Saturday Showdown, MLS fans can look forward to an exciting new way to experience their favorite matches every Saturday.
The inaugural showdown slate features five weekend and early-season matchups, including high-profile matches like LAFC vs. Inter Miami CF and Real Salt Lake vs. Seattle Sounders FC. These games will be showcased with a unique "Shot on iPhone" view, which captures key moments using dynamic camera angles to highlight the speed, skill, and emotion of the game.
The Walmart Saturday Showdown events aim to improve access and foster a sense of community among fans by providing a consistent and shareable weekly matchday. According to William White, Walmart's chief marketing officer, the show is designed to connect more people with the league's most exciting matchups and support the traditions that make soccer culture so engaging.
Camilo Durana, MLS executive vice president, echoed this sentiment, stating that the launch of the Walmart Saturday Showdown exemplifies how the organization continues to create new experiences for fans through an occasion they can plan for every Saturday. With this initiative, MLS is committed to elevating its match weeks' most exciting storylines and inspiring a sense of community that will last throughout the 2026 season.
The FIFA World Cup, jointly hosted by 16 cities β 11 in the United States, three in Mexico, and two in Canada β is set to take place from June 11 to July 19, 2026. With the Walmart Saturday Showdown, MLS fans can look forward to an exciting new way to experience their favorite matches every Saturday.